About Us

Unlike traditional business consultants, we are able to draw on personal experience of working within different sectors – for-profit, public and not-for-profit. We offer individual expertise, but it is by putting our strategic minds and contrasting career backgrounds together that we help you achieve your organisation’s most important goals for the more values-driven world today.

Graham Hopkins

I am a Chartered Engineer with a career spanning nearly forty years. My last corporate role was as Safety, Technology and Engineering Director for Network Rail and, as part of that, I chaired the Rail Industry Technical Leadership Group and was also a board member of the RSSB and Network Rail Consulting. Before that, I spent many years with Rolls-Royce plc, including as Director of Engineering and Technology for Defence Engines, and as EVP of Engineering and Technology for Aerospace Component Engineering. I was responsible for the strategic direction and leadership for all the Business Sector Engineering activities and led an international team of over 2000 engineers across the UK, Germany, USA and India.

I am a Fellow of the Royal Academy of Engineering, the Royal Aeronautical Society, the Institute of Mechanical Engineers, and the RSA. I currently sit on the Industrial Fellowship Steering Group of the Royal Academy of Engineering, and have previously sat on its Leadership Group for Diversity and Inclusion. I am also a DEFRA Secretary-of-State-appointed Board Member of the Cotswolds National Landscape.

My particular expertise and interests are in lean enterprise, innovation, sustainable development, high-performance culture, infrastructure strategy, and change management.

Contact me

T: 01285 706460
E: graham@penleaf.co.uk

Jenny Hopkins

My early career was as a copywriter and editor working in the for-profit sector. That background explains the satisfaction I feel transforming hard-to-understand text into clear and persuasive communication. Later, I switched to the not-for-profit sector, and for ten years I was CEO of a local charity. I used my writing and storytelling skills to help treble the organisation’s turnover, and led its transformation into a forward thinking and highly respected not-for-profit. In 2016, the charity was one of the runners-up in the national Charity Governance Awards. Managing its turnaround was hugely rewarding and at the same time challenging, requiring strong and creative leadership to build the charity’s resilience and sustainability. By the time I left, it was a contract partner of choice for the local authority and health trusts, an employer of choice for job seekers and, above all, a trusted place to turn to for the people it serves.

I am currently studying part-time for a PhD on the subject of marketisation and local deaf charities. I am content curator of the blog The Boiling Frog. I am also a trustee/director of two charities.

My particular skills are in writing and editing for clear communication, strategy and business planning for smaller organisations, and charity governance.

Contact me

T: 01285 706460
E: jenny@penleaf.co.uk

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    What we do

    Katie Parker, Community Partnerships Manager, Gloucestershire Care Services NHS Trust

    'Jenny brings great insight and clarity to any project or programme she is working on. She is able to engage and collaborate across organisations and systems, and lead with clear values and integrity. An articulate communicator and a valued colleague, Jenny brings depth, knowledge, experience and most importantly compassion and humanity to everything she does.’

    Peter Maynard, Practice Business Manager, Horfield Health Centre, Bristol

    ‘Jenny has the rare skill of being able to distil down difficult and complex matters into logical and succinct reports, so that I always feel I have enough information to allow me to question, debate and decide what to do. The fact she does all the above with good humour and grace is just the icing on the cake.’

    Peter Gibbons Chief Security Officer, Network Rail

    The ethics and values Graham brought to Network Rail represented a clear change to a more compassionate and engaged senior team, which really helped me develop our capability in my particular area of the business.

    Siobahn Ritchie, Resourcing Business Partner, Network Rail

    Graham is one of the most collaborative, authentic, approachable, and inspiring leaders I have met. I am grateful that I had the chance to work with him.

    General Counsel

    I have huge respect and admiration for Graham. Definitely the first time in my 12 years I found an exec to be completely approachable and treat everyone the same.



    Things we care about

    Join our mission for change at ‘The Boiling Frog’ – a community blog for and about small and
    medium-sized charities, and their role in society today.
    Written and curated by Jenny Hopkins, a Penleaf director.

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